The Branding of Polaroid, 1957 - 1977

Thanks again, Jim Coudal and Partners

From today's Coudal Partners' web site.

Click on image to enlarge it.

It's the subject—not the hardware—that makes a good photo

This photo was taken with a Polaroid Colorpack II, a one-piece plastic bottom-of-the-line camera, which proves that with photos, it's all about the subject and not the hardware. He loves his Dad, and his Dad loves him, so it becomes a portrait, not just another snapshot.

Polaroid Lovers Try to Revive Its Instant Film

Photo copyright New York Times.

Click on this link to yesterday's New York Times.